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Email Marketing Specialist – Digital Markets

Description

About Gartner Digital Markets:

Gartner Digital Markets is a business unit within Gartner.  Our mission is to help small businesses make the right technology choices and find the tools they need to grow, optimize, and become more effective at what they do.  The business is comprised of three top brands—Capterra, Software Advice, and GetApp.  For candidates interested in taking their next career step in the technology space, Gartner Digital Markets offers the fast pace and excitement of working for a startup, the stability and resources of a large, established organization, and the opportunity to be on the front lines of innovation in an industry that is always growing and transforming.

What we’re looking for:

Gartner Digital Markets is looking for an Email Marketing Specialist to accelerate growth of our International online software marketplaces through personalized email experiences to extend the customer lifecycle efforts. In coordination with the Growth Marketing team, this role will drive the end-to-end email campaign execution for the Gartner Digital Markets International network of sites.

Why you’ll want to come to work:

  • Support the full lifecycle engagement by building complex, automated user journeys (e.g.behavioral/triggered emails, nurtures, win-backs, etc.)

  • Partner closely with Performance Marketing, Brand Management, Sales, Reviews, and Content teams to collaborate on building an integrated marketing channel approach across a unified customer experience

  • Identify and define metrics, trends, and reports needed to optimize channel effectiveness

  • Support managers with their customer segmentation approach and data requirements to extend lifecycle engagement and achieve relevant, targeted messaging throughout buying journey

  • Collaborate in cross-functional campaign development workflow by driving requirements through Marketing Ops, Product, Engineering, and Analytics teams

  • Support an ongoing testing roadmap for messaging, creative, and landing pages, and regularly report out on test results

  • Develop the skills to become a subject matter expert for B2B/B2C best practices for email marketing and regularly present trends and recommendations across the organization

What you’ll bring to the team:

  • Bachelor’s degree preferred. Focus area in Marketing preferred.

  • 3 years’ relevant experience, ideally at a leading B2B technology company or online marketplace

  • Experience supporting cross-functional projects in a matrixed environment, coordinating closely with 2+ teams

  • Interest in the marketing tech stacks and orchestrating email programs using integrated sales and marketing systems.

  • Experience with Eloqua or equivalent Marketing Automation technology required (Salesforce Marketing Cloud, Braze, etc.)

  • Working knowledge of HTML/CSS is a plus

  • Experience working with Google Analytics, Power BI

  • Experience working with CRMs (SugarCRM, Salesforce, etc.)

  • A highly collaborative and “team-first” work style

  • Superb written and verbal communication skills and strong executive presence. Comfortable interpreting results and communicating insights effectively to stakeholders and senior leadership.

  • Proven ability to manage multiple projects, prioritize appropriately and meet deadlines

Check out our video to learn about who we are, and what we do:

youtube.com/watch?v=oSO_h5VZ9a0

What you´ll find:

  • Limitless growth and learning opportunities.

  • A collaborative and positive culture - join a diverse team of professionals that are as smart and driven as you.

  • A chance to make an impact - your work will contribute directly to our strategy.

  • Frequent social activities such as movie night, laser tag, bowling, escape room, summer beach party, hiking & bbq, and more!

  • Hybrid, virtual-first, environment with flexibility, remote work, Friday afternoons free, and more.

  • New offices close to Glòries and the beach in the fantastic, “innovation and tech” 22@ district of sunny Barcelona.

  • Fresh fruit, snacks, selection of teas, fair trade organic coffee and a fridge full of beer for our Beer O’Clock on Friday afternoons.

What you´ll receive:

  • Competitive compensation.

  • 23 days annual holiday, and additional days off for your birthday, 24th & 31st of December.

  • Private Medical and Dental Care.

  • Life and Disability Insurance.

  • Public Transport Subsidy.

  • Ticket Restaurant Card.

  • Childcare Vouchers (Ticket Guarderia).

  • IncentiFit - annual reimbursement for health-and-wellness-related activities.

  • Pension Scheme.

  • Tuition Reimbursement.

  • Employee Stock Purchase Plan.

  • Employee Assistance Program.

  • Gartner Gives Charity Match.

  • Relocation Assistance - a specialist to help you with all the appointments and paperwork.

Who you are:

  • Action Oriented - Deliver fast, get great results. We embrace the vision, roadmap to success and the action it takes to make it happen.

  • Intellectually Curious - Seek to learn, love to teach. We’re humble and embrace respectful, radical candor with a mindset of ongoing professional and personal development.

  • Collaborative - One team, shared mission. We welcome feedback and understand the value of working together to accomplish more than what is possible individually.

Web: gartner.com/en/digital-markets
Careers: jobs.gartner.com/teams/digital-markets   

PLEASE NOTE:

- Applications must be submitted in English.

- A valid EU visa/passport is required for this position.

#digitalmarkets

Who are we?

Gartner delivers actionable, objective insight to executives and their teams. Our expert guidance and tools enable faster, smarter decisions and stronger performance on an organization’s most critical priorities. We’ve grown exponentially since our founding in 1979 and we're proud to have nearly 16,000 associates globally that support our 14,000+ clients in more than 100 countries.

What makes Gartner a great place to work?

Our teams are composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations. We believe that a variety of experiences makes us stronger—as individuals, as communities and as an organization. That’s why we're recognized worldwide as a great place to work year after year. We've been recognized by Fortune as one of the World’s Most Admired Companies, named a Best Place to Work for LGBTQ Equality by the Human Rights Campaign Corporate Equality Index and a Best Place to Work for Disability Inclusion by the Disability Equality Index. Looking for a place to turn your big ideas into reality? Join #LifeAtGartner

What we offer:

Our people are our most valuable asset, so we invest in them from Day 1. When you join our team, you’ll have access to a vast array of benefits to help you live your life well. These resources are designed to support your physical, financial and emotional well-being. We encourage continued personal and professional growth through ongoing learning and development opportunities. Our employee resource groups, charity match and volunteer programs keep you connected to your internal Gartner community and causes that matter to you.

The policy of Gartner is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to affirmatively seek to advance the principles of equal employment opportunity.

Gartner is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company’s career webpage as a result of your disability. You may request reasonable accommodations by calling Human Resources at 203-964-0096 or by sending an email to  ApplicantAccommodations@gartner.com .

Job Requisition ID:59425

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