Digital Marketing Manager
Gartner Digital Markets is a business unit within Gartner. Our mission is to help small businesses make the right technology decisions and find the tools they need to grow, optimize, and become more effective at what they do. The business is comprised of three leading brands—Capterra, Software Advice, and GetApp. Gartner Digital Markets offers the fast pace and excitement of working for a startup, the stability and resources of a large, established organization, and the opportunity to be on the front lines of innovation in an industry that is always growing and transforming.
Gartner’s Digital Markets is looking for an experienced Marketing Automation Manager to act as the in-house marketing operations expert. This role is responsible for supporting the Reviews Marketing group with building end-to-end campaigns and solutions using Oracle Eloqua.
What you will do:
- Use Eloqua to build complex campaigns and programs to support all marketing initiatives
- Architect solutions for business problems using a robust and unique marketing tech stack
- Report on success metrics using analytics and BI tools
- Ensure the use of marketing best practices to optimize performance and deliverability
- Troubleshoot any email issues
- Work with cross functional teams to ensure consistent governance and best practices
- Mentor team members
What you’ll need:
- Bachelor’s degree required. Focus area in Marketing preferred.
- 5-8 years’ relevant experience
- Expert level knowledge of Eloqua
- Strong understanding relational databases and segmentation
- Working knowledge of SQL
- Working knowledge of HTML/CSS
- Experience working with Google Analytics, Power BI
- Experience working with CRMs (SugarCRM, Salesforce, etc)
- Strong attention to detail
- Excellent problem solving, collaboration, and communication skills
- Proven ability to manage multiple projects, prioritize appropriately and meet deadlines
Job Requisition ID:37525
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