Senior Paid Marketing Specialist- Paid Search- Digital Markets
What makes Gartner a GREAT fit for you? When you join Gartner, you’ll be part of a team with a no-limits mindset that helps the world become smarter and more connected. We’re the world’s leading research and advisory company that steers clients toward the right decisions with business and technology insights they can’t find anywhere else. Our associates enjoy a collaborative work environment with exceptional training and career development. If you like working with a curious, supportive, high-performing team, Gartner is the place for you.
Senior Paid Marketing Specialist - Digital Markets - Austin, TX or Dallas, TX
About Gartner Digital Markets:
Gartner Digital Markets is a business unit within Gartner. Our mission is to help small businesses make the right technology decisions and find the tools they need to grow, optimize, and become more effective at what they do. The business is comprised of three leading brands—Capterra, Software Advice, and GetApp. For candidates interested in taking their next career step in the technology space, Gartner Digital Markets offers the fast pace and excitement of working for a startup, the stability and resources of a large, established organization, and the opportunity to be on the front lines of innovation in an industry that is always growing and transforming.
We are looking for a seasoned and savvy online advertiser who is ready to move beyond day-to-day campaign management and into a leadership role focused on driving strategy and solving problems for the Paid Marketing team with the Gartner Digital Markets businesses. We're building a world class in-house team and you'll help select and refine our strategy, goals, people, systems, processes, and more.
What You Will Do:
Drive key initiatives and new projects. As a senior specialist you’ll be in charge of some specialty-focus areas like landing page testing, mobile conversion optimization, new platform integrations, system improvements, bid management, and more.
Establish new processes and systems. Our leaders are ‘movers and shakers’ that help to improve our processes, systems, and best practices to increase team efficiency and effectiveness.
Outline the team’s priorities and monthly goals. You’ll coordinate with management to ensure the team’s priorities align with monthly forecasts, goals and objectives.
Manage key accounts. You will be responsible for managing a number of our most important software verticals across Google Ads, Bing Ads, LinkedIn, Facebook and other advertising platforms.
Analyze and optimize. You’ll become a master of our in-house reporting systems and analytical tools to manage and improve your campaign performance.
What You Will Need:
Experience with all the top advertising platforms. You have 4+ years of experience across top platforms (Google Ads, Bing Ads, LinkedIn, Facebook, etc.) and are able to contribute your expertise on day one.
A bachelor’s degree. An established foundation in business via a bachelor’s in a related field. Exceptions can be made with strong real-world experience.
A knack for reporting and Excel. You can analyze large data sets and know all the important Excel functions like sorting, filtering, VLOOKUP’s, concatenations and pivot tables.
Leadership skills. 1-2 years of experience mentoring, training, and/or managing a team. You can see the forest through the trees and are able to implement solutions and strategies that solve key challenges.
Inherent problem-solving skills. You possess the experience, intellect and know-how to analyze, plan, execute and deliver top-notch results.
Who You Are:
Action Oriented - Deliver fast, get great results. We embrace the vision, roadmap to success and the action it takes to make it happen.
Intellectually Curious - Seek to learn, love to teach. We’re humble and embrace respectful, radical candor with a mindset of ongoing professional and personal development.
Collaborative - One team, shared mission. We welcome feedback and understand the value of working together to accomplish more than what is possible individually.
What We Offer:
Limitless career development and learning opportunities.
A collaborative and positive culture — Your team will be as smart and driven as you.
Outstanding compensation — Plus competitive benefits and generous time off.
A chance to make an impact — Your work will contribute directly to our strategy.
Who We Are:
FortuneWorld’s Most Admired Companies 2016, 2017, 2018, 2019, 2020 & 2021
Forbes America’s Best Employers 2018, 2019; Best Management Consulting Firms 2017, 2018, 2019
Human Rights Campaign Corporate Equality Index Best Places to Work for LBGTQ Equality 2018, 2019, 2020 & 2021
Careers & the disABLED Magazine Top 50 Employers 2021
#LI-JL2Job Requisition ID:54849
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