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Marketing Specialist - Barcelona

Barcelona, Spain
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Job Description:


What makes Gartner Conferences a GREAT fit for you? When you join Gartner, you'll be a part of a team that serves more than 75,000 business and technology leaders at 75+ global conferences each year. You’ll work with curious, motivated people, have unlimited growth opportunities, and learn about the latest in technology and business. Our Conferences team is growing in double digits and is positioned to exceed that growth in 2019 and beyond. If you enjoy challenging yourself, connecting with people and pushing the limits of your career, Gartner is the place for you.

Primary Responsibilities:

• Assist the Senior Marketing Director and Marketing Manager in implementing end-to-end marketing campaigns

• Support the delivery of marketing campaigns – on time, to budget

• Optimize campaign CPA and ROI and continually review campaign key metrics to enhance or leverage opportunities

• Utilize analytical tools to inform and identify the best channel mix and utilization to achieve commercial and strategic goals and the best possible ROI on campaign spend

• Utilize customer insights to develop targeted content and messaging

• Effectively manage internal & external stakeholders/partners to deliver campaigns

• Continually assess commercial performance, and strive to drive higher results wherever possible

Job Requirements:

• BA/BS degree required; MBA is a plus • 2+ years’ experience in Marketing, with direct experience in event promotion and/or the business to business environment

• Experience and skills within integrated, multi-channel marketing

• Experience and skills of SEO, SEM and demand generation campaigns

• Experience and skills in marketing automation and database driven marketing

• Understanding of deriving, analyzing and utilizing customer insight

• Strong time management and organization skills including the ability to manage multiple projects and meet tight deadlines

• Strong written/oral communication skills

• Travel required

Job Requisition ID:41643

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