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Marketing Copywriter

Austin, Texas
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Job Description:


What makes Gartner a GREAT fit for you? When you join Gartner, you’ll be part of a team with a no-limits mindset that helps the world become smarter and more connected. We’re the world’s leading research and advisory company that steers clients toward the right decisions with business and technology insights they can’t find anywhere else. Our associates enjoy a collaborative work environment with exceptional training and career development. If you like working with a curious, supportive, high-performing team, Gartner is the place for you. 

Interested in learning more, view and register for any of our upcoming recruiting events here!

Gartner Digital Markets is a business unit within Gartner. Our mission is to help small businesses make the right technology decisions and find the tools they need to grow, optimize, and become more effective at what they do. The business is made up of three leading brands—Capterra, Software Advice, and GetApp. 

For candidates interested in taking their next career step in the technology space, Gartner Digital Markets offers the fast pace and excitement of working for a startup, the stability and resources of a large, established organization, and the opportunity to be on the front lines of innovation in an industry that is always growing and transforming. 

We’re looking for a dexterous copywriter with sharp writing and editing skills, who thrives in a fast-paced and highly dynamic environment, to help us create engaging copy across the different channels within our marketing strategy.

What You Will Do:

  • Tell our brand stories: Bring our brands to life by being a storyteller to engage and win key audiences.

  • Collaborate cross-functionally: Work closely with the Director of Content Marketing, Copywriters, and other content and marketing leaders to develop and execute key concepts and copy direction for strategic initiatives across multiple channels, brands, and markets.

  • Transform complexity into simplicity: Transform complex approaches and concepts into clear, concise, and compelling, short and medium-form promotional copy, including: brand positioning statements, headlines, taglines, blog posts, newsletters, emails, landing pages, paid social ads, site copy, social media posts, video scripts, etc.

  • Protect our brands: Ensure all copy and content adhere to and embody our brand guidelines.

  • Partner with Creative: Work closely with designers to ensure copy and visual design work together.

  • Deliver on time. Maintain project queue and deliver exceptional work on-time.

  • Work on strategic side projects. Contribute to side projects as needed, including ghostwriting. 

  • Stay current and innovate:Maintain current knowledge of marketing strategies and trends, and apply best practices to test new approaches and innovate.

What You Will Need:

  • Degree in Journalism, Communications, English or other related fields is required.

  • 3+ years of demonstrated professional experience in journalism, writing and editing in a technical environment.

  • Highly organized, exceptional attention to detail, and innate ability to meet deadlines in a fast-paced and a highly dynamic environment is required.

  • Flexible and able to balance priorities and manage multiple tasks simultaneously within tight schedules.

  • High level of creativity and understanding of marketing content strategies.

  • Clear understanding of tone and ability to adapt writing style based on brand, message, and audience.

  • Demonstrated ability to collaborate with other creative functions (and processes), across departments/stakeholders.

  • Ability to maintain a positive attitude and performance when faced with changing priorities and variables.

Who We Are:

  • Action Oriented - Deliver fast, get great results. We embrace the vision, roadmap to success and the action it takes to make it happen. 

  • Intellectually Curious - Seek to learn, love to teach. We’re humble and embrace respectful, radical candor with a mindset of ongoing professional and personal development.

  • Collaborative - One team, shared mission. We welcome feedback and understand the value of working together to accomplish more than what is possible individually.

What We Offer:

  • Limitless growth and learning opportunities.

  • A collaborative and positive culture — Your team will be as smart and driven as you

  • Outstanding compensation — Plus competitive benefits and generous time off

  • A chance to make an impact — Your work will contribute directly to our strategy

#Digitalmarkets

Job Requisition ID:56354

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