Digital Outreach Associate
About Gartner Digital Markets:
Gartner Digital Markets supports the technology needs of small and medium-sized organizations. The business is comprised of three brands - Software Advice, Capterra and GetApp - who are the leaders in helping small businesses select the right software. For candidates exploring the technology space for their next opportunity, Gartner Digital Markets can offer the excitement of working for a start-up, balanced by the stability of a large established organization, and the opportunity to be on the front lines of innovation in a company that is growing and transforming.
We are looking for a go-getter with strong communication skills to help increase the visibility of our content and market research. We’re seeking those who have a passion for digital marketing and are eager to develop a strong foundation in SEO driven content marketing. You’ll share our content with industry influencers, journalists, and tech bloggers to get mentions and write-ups, with the ultimate goal of securing more visibility for our new and existing content.
What You’ll Do:
Email outreach campaigns. You’ll come up with promotional angles, write pitches, and identify opportunities for our research to be shared across outlets that reach our target audience of software buyers.
Hit ambitious goals. You’ll work with SEO leadership to set promotion targets and then work to ensure we hit those numbers.
Work with a world-class team.You’ll collaborate with SEOs, content analysts, PR pros, and be a part of a global team committed to excellence.
What You’ll Need:
Action-oriented email communication skills. Your pitches are polished and personalized, your campaign tracking is on point, and your email subject lines entice people to open and respond.
Collaborative “team-player” mindset with great interpersonal skills. Your projects will impact many other parts of the business, so building relationships with internal stakeholders (as well as the external contacts you are working with) is critical.
Ability to stay organized and prioritize effectively. You nerd out on organizational systems and you’re always looking for ways to get more done with less wasted effort.
Appreciation for data. We measure everything around here, and use a data-driven approach to develop our outreach strategy and evaluate success.
Intellectual curiosity. You’ll be working with content analysts across several different markets and the more you dive in and develop industry expertise, the more effective you’ll be in your role.
A “fear no change” attitude. The digital marketing landscape is constantly evolving so flexibility and a commitment to continuous learning is key.
What We Offer:
A collaborative, positive culture.You’ll work with people who are as enthusiastic, smart and driven as you are. You’ll be managed by the best too.
Limitless growth potential.You’ll be able to see your direct impact on our growth as our performance improves.
A place to make an impact. You’ll be given ample opportunity to grow both personally and professionally. You won’t be just another cog in the wheel.
Job Requisition ID:40678
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